My 10 Predictions for Digital Marketing in 2017

great post nice to read.

What are your thoughts about Digital Marketing Trends in 2022

Great Blog, I enjoyed reading predictions for my marketing strategies.

You have given the real prediction of Digital Marketing in Future. Currently, Digital Marketing has been boosted as you explained in this article. Thanks for this prediction.

Hi Bruce, excellent list of predictions especially in Digital Marketing. I think you have narrated this very well. I am using this prediction in my marketing strategies. You have given an excellent article for us. Thanks a lot keep posting such an informative article.

Great List, I hope so much, that VR gets more support!

You’re very right. The predictions came true.

Thanks Bruce.
Your predictions are 100% genuine.
Do you have any predictions for 2021??

Do you have any predictions for 2021? I have a feeling that Google does what it can to stop any SEO activities. Take a look at the new Google Ads AI. Soon there will be no sense to hire SEO agency. Or not?

Great List, I hope so much, that VR gets more support in 2020!

Thanks Bruce. I can see those predictions coming true, especially the continued growth of mobile and the voice search surge. Wish I knew what AMP means :)

Great Prediction Bruceclay, whatever you said about social media users will increase and mobile technology trends will be exceeded. so here we are. Please add more latest predictions about AI (Artificial Intelligence).

Hi Bruce, Your predictions are 100% genuine and I totally agree with you. I am applying these marketing predictions for my marketing strategies.

Hi Bruce, your 5th reason should make so many of us reconsider our strategy as you are correct Google makes money from paid listings not organic listings. thanks for the continual reminders for our business.

Hi Bruce, excellent list of prediction especially the virtual reality concept growing vastly and certainly will play a major role in digital marketing. I am applying these prediction on my marketing strategies, awesome information sharing thank you so much.

Excellent post. There’s quite a lot going on in the marketing world and it sometimes hard to keep up. I think that another interesting trend is marketing automation. A lot of small businesses start using it because some service providers, like GetResponse, make it more affordable.

Hey Bruce,

thank you for sharing your predictions. I have one question thoug; you wrote:

“Google will become a pay-to-play space with only the top few organic rankings getting continual search traffic, usually for information-centric sites.”

if it happens, what will do all SEO experts? are there still space to play with Google? does it mean, that all content marketing will have to be informative?

Awesome information sharing thank you so much. Since the mobile is now the primary device to browse the web, we should all focus on Mobile Marketing. We have also stated working on our mobile apps to give personalized experience & improving our Mobile Websites.

Great Blog Share, I am applying these predictions for my marketing strategies.

I have a locksmith company and I can’t wait for google to push their local ads nation wide. Also, getting listed on google’s map has become much more difficult. Which I’m pretty happy about because true business will be able to truly shine. I also predict many lead generation sites like home advisor will be taking a hit since local service industries will slowly migrate to google ads over as third parties as their lead share shrinks…

Thanks Bruce, insightful as usual. Not sure how big G’s rank brain will factor in a “page 1 PPC” world with CTR as a voting system, while maintaining quality. It sure sounds like a doomed approach as users vote with their clicks while advertisers bid with $$’s not quality. What is your thoughts on the ‘baking into core algorithm’ approach from big G? Sure wish Matt was still there! The SEO world made so much more sense with the “cookie guy”.

I will be interested to see if prediction #1 becomes true.

Reputation as a quality search engine is what makes Google a virtual monopoly in many countries. I wonder if they would risk harming that reputation by becoming a paid ads engine – with “deserving” organic websites requiring extra effort to reach.

There must be a balance between greed and killing the golden goose. If Bing did the same thing at the same time that would be interesting too. Do you think that will happen?

Cheers & HNY.

Great List, I hope so much, that VR gets more support in 2017!

All those above predictions are awesome & perfect, Which is I thought too. Especially point five, It says the exact thing that SEM will raise than the organic results on 1st page of google. Mostly it will ride on mobile searches, And my question is, Do SEO will survive in 2017?

Thanks Bruce. I can see those predictions coming true, especially the continued growth of mobile and the voice search surge. Wish I knew what AMP means :)

Bruce
Happy New Year

I believe your paid search predictions are spot on.Money has to be a factor in the Google business model and they are an advertising agency so all these pages in search littered with paid ads make perfect sense from both financial and search point of view what does the customer searching care if it’s organic or paid as long as the result is good.

That’s my take on it

I like your prediction for VR chat rooms. I can imagine my son’s sneaking upon me during our paintball game set in an ancient jungle with dinosaurs ;-) That will become the ultimate social experience.

This is an excellent list of predictions Bruce! I appreciate your insights. I think you’re bang on with Instagram for 2017 (I work with a fashion brand). I was surprised you didn’t mention anything about live streaming video in this list. I wanted to add that I listened to a Social Media Examiner podcast interview with Michael Stelzner & Brian Fanzo about live video in social media – Brian said live video is the gateway or stepping stone to virtual reality for brand marketing, and that brands that get good at live video will have an advantage when it comes to VR in the future. Do you have any thoughts about video in general or live video for 2017?

One more question – I have wondered about optimizing for Google AMP vs. Facebook Instant Articles – and I read the article you have linked to here regarding your website as an app. The article didn’t mention how this compares to responsive websites – are you saying responsive sites won’t cut it any longer? And what do you think of Facebook Instant Articles? Can you optimize for both?