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Best of Search Conferences 2009: The Agenda
Continuing our tradition, the third annual Best of Search Conferences 2009 is upon us. Over the last year there were five search engine marketing conferences that Bruce Clay, Inc. covered live on the blog, including SMX West, SES New York, SES San Jose, SMX East and SES Chicago. In the Best of Search Conferences 2009, you’ll find the most popular liveblog coverage from those five shows, as well as some other special posts and features.
Search marketer Marty Weintraub, founder and president of aimClear, guest posted on the blog, sharing his takeaways from PubCon Las Vegas 2009. You’ll also find BCI’s director of Eastern region operations, Christopher Hart, sum up his presentation from IM Spring Break. Plus, you can close out each day of the Best of Search Con by kicking back with a podcast of live broadcasts from search conferences this year. Here’s the agenda of what will be presented during this year’s Best of Search Conferences, coming to the blog all this week. Enjoy! And happy holidays!
| Day 1: Tuesday, December 29, 2009 | ||||
| Session | Basic/Intermediate SEO | Basic/Intermediate PPC | Basic/Intermediate SMM | Basic/Intermediate Branding |
| Session 1 | SES New York | |||
| Session 2 | PubCon Las Vegas Got That? 6 Compelling PubCon Takeaways | SMX West Landing Pages & Multivariate Testing | SMX East Twitter Marketing Tactics | SES New York Morning Keynote: The Brand Bubble by John Gerzema |
| Session 3 | SMX West 301 Redirect, How Do I Love You? Let Me Count the Ways | SMX East Amazing PPC Tactics | SES New York An Update on Social Media Optimization | SMX East Social Media, Search & Reputation Management |
| Session 4 | SES New York News Search SEO | SMX West Tools, Glorious Tools | SES San Jose Social Media: White Hat vs. Black Hat | SMX West The State of the Search Marketing Industry |
| Session 5 | SES New York | |||
| Day 2: Wednesday, December 30, 2009 | ||||
| Session | The Future of Search | Mobile and Local Search | Online Video Marketing | Search Intersections |
| Session 1 | SES San Jose | |||
| Session 2 | SMX West Searchscape: Latest Stats About the Search Engines | SES Chicago Local Search Ranking Factors: Blended, Natural and Video | SMX East Pumping Up YouTube | SMX West Integrating Search & Offline Marketing Campaigns |
| Session 3 | SES San Jose Advanced SEO Roundtable: What Is It Really? And Where Is It Going? | SES New York Getting Mobilized! Mobile Marketing Strategies | SMX West Up Close With YouTube | SMX East Search Meet Display; Display Meet Search |
| Session 4 | SMX Advanced Audio of Matt Cutts’s Nofollow Comments from SMX Advanced | SMX West Local Search Marketing Tactics | SES Chicago Igniting Viral Campaigns | SMX West SEO & Usability |
| Session 5 | SES San Jose | |||
| Day 3: Thursday, December 31, 2009 | ||||
| Session | Analytics and Conversions | Search for the C-Suite | Advanced SEO | Advanced PPC |
| Session 1 | ||||
| Session 2 | SES San Jose The New Search ROI: Measuring More than Conversion | SES New York Entrepreneurs and C-Suite Executives: A Fast-Track to Search Marketing Fluency | SMX East Ask the Link Builders | SES New York Don’t Be Afraid of the Dark: Black Hat PPC Tactics |
| Session 3 | SMX East Increasing Conversions through Better Usability | SES San Jose Performance Pricing Models: What Every CMO Must Know! | SES New York Advanced SEO Strategies: Integrating Analytics, Usability, Persuasion and Journalism | SES San Jose The Death of Last Click Attribution & Its Impact |
| Session 4 | SES San Jose Turn Brain Science into Bucks: Incorporating Persuasive Messaging into Your Content Strategy | IM Spring Break Online Business Evolution: An IM Spring Break Presentation | SMX East Revisiting PageRank Sculpting & Siloing | SES New York Advanced B2B |
| Session 5 | ||||
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