SES NY ’07 Session Recap

It was fun while it lasted but Search Engine Strategies New York has come to end. We hope everyone enjoyed the show and took in a lot of great search engine optimization and search marketing knowledge. In case you missed an important session or are having trouble remembering due to all the "networking" you did last week, here’s a recap of Bruce Clay’s session coverage. We hope you enjoyed it.

Tuesday:

• Online Video Advertising
• Organic Search Engine Optimization with Big Companies
• Ads In A Quality Score World
• Benchmarking An SEM Campaign
• Search Engine Friendly Design
• Advanced Paid Search Techniques

Wednesday:

• Keynote Conversation With Steve Berkowitz
• Web Analytics & Measure Success
• Meet The Ad Networks
• Putting Search Into The Marketing Mix
• Robots.txt Summit

Thursday:

• Social Search Overview
• Local Search Marketing
• Bookmark Strategies
• Auditing Paid Listings and Click Fraud Issues
• Evening Forum With Danny Sullivan

Friday:

• Linking Strategies
• Link Baiting & Viral Success
• CSS, AJAX, Web 2.0 & Search Engines

Lisa Barone is a writer, content marketer & VP of strategy at Overit Media. She's also a very active Twitterer, much to the dismay of the rest of the world.

See Lisa's author page for links to connect on social media.